Pay-Per-Click

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  • Cost per click
  • Number of clicks
  • Number of leads through contact forms
  • Number of leads through phone calls (via call tracking service)
  • Overall conversion rate
  • Overall cost per lead

.[/box_title][/vc_column][vc_column width=”1/2″][vc_single_image image=”1542″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row full_width=”stretch_row” ptextcolor=”text-white” gradient_colors=”%5B%7B%7D%5D” pixoverlay=”vc_row-overlay dark” pixoverlayopacity=”0.8″ css=”.vc_custom_1503446842015{padding-top: 40px !important;padding-bottom: 140px !important;background-image: url(https://wpsparrow.com/wordpress/elbrus/wp-content/uploads/2016/03/section-9.jpg?id=346) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_column_text]

PPC Campaign Process

[/vc_column_text][vc_row_inner][vc_column_inner width=”1/3″][box_feature_left_icon title=”Week 1-2″ icon_fontawesome=”fa fa-search” css_animation=”zoomIn” icon_pixstrokegap=”icon icon-Flag” under_title=”To get started with setting up your PPC campaign we first have to create an actual ad-words marketing campaign according to your market and target audience.”]

  • Determine most cost effective target keywords.
  • Use search words that disqualify search
  • Select a target demographic and region
  • Create effective ad headlines

[/box_feature_left_icon][/vc_column_inner][vc_column_inner width=”1/3″][box_feature_left_icon title=”Week 3-4″ icon_fontawesome=”fa fa-desktop” css_animation=”zoomIn” icon_pixstrokegap=”icon icon-Pencil” under_title=”Sending marketing traffic to your home page is not a good idea, as it does not promote leads. However, our goal is to focus on concentrated landing pages with:”]

  • Headlines that mirror the ad headline
  • Ad copy that answers key questions ¬†visitors may have
  • Testimonials from other clients who have had success
  • Intriguing calls to action that encourage the visitor to contact your business
  • Analytics and call tracking in order to effectively monitor the campaign

[/box_feature_left_icon][/vc_column_inner][vc_column_inner width=”1/3″][box_feature_left_icon title=”Ongoing” icon_fontawesome=”fa fa-calendar” css_animation=”zoomIn” icon_pixstrokegap=”icon icon-Planet” under_title=”Testing and Optimization”]Keeping on top of your campaign after it begins is the most important part of the campaign itself. After monitoring and analyzing the traffic flow from PPC, we will be able to decrease the cost per lead over time using testing and optimization tools.[/box_feature_left_icon][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row full_width=”stretch_row” ptextcolor=”text-white” gradient_colors=”%5B%7B%7D%5D” icon_pixstrokegap=”icon icon-Umbrella” css=”.vc_custom_1503017519812{padding-top: 80px !important;padding-bottom: 80px !important;background-color: #288cf0 !important;}” el_id=”buy-section-1″][vc_column width=”2/3″][box_icon_big title=”Start your pay per click campaign today!” css_animation=”fadeInLeft” icon_pixstrokegap=”icon icon-Briefcase” info=”Discuss your project with us”][/vc_column][vc_column width=”1/3″][box_button btntype=”btn-info” btnstyle=”text-center” css_animation=”fadeInRight” btntext=”Get Started NOW” btnlink=”url:http%3A%2F%2Foptivisionsolutions.com%2Fcontact-us%2F|title:Get%20Started%20NOW|target:%20_blank|”][/vc_column][/vc_row][vc_row full_width=”stretch_row” disable_element=”yes” ptextcolor=”text-white” gradient_colors=”%5B%7B%7D%5D” pixoverlay=”vc_row-overlay dark” pixoverlayopacity=”0.8″ css=”.vc_custom_1503017344599{padding-top: 120px !important;padding-bottom: 250px !important;background-image: url(https://wpsparrow.com/wordpress/elbrus/wp-content/uploads/2016/03/section-5.jpg?id=250) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][box_title title=”Our pricing plans” after_title=”Lorem ipsum dolor amet consectetur adipisic elit”][/box_title][/vc_column][/vc_row][vc_row disable_element=”yes” gradient_colors=”%5B%7B%7D%5D” css=”.vc_custom_1503017462734{margin-top: -210px !important;margin-bottom: 0px !important;}”][vc_column][section_prices][section_price price_amount=”$125″ css_animation=”zoomIn” btnlink=”url:%23||”]

  • 2 Hosting Accounts
  • 10 FREE Users
  • 600GB Monthly Bandwidth
  • Complete Analytics
  • Unlimited Databses

[/section_price][section_price type=”active” price_title=”Popular” price_amount=”$175″ css_animation=”zoomIn” btnlink=”url:%23||target:%20_blank”]

  • 2 Hosting Accounts
  • 10 FREE Users
  • 600GB Monthly Bandwidth
  • Complete Analytics
  • Unlimited Databses

[/section_price][section_price price_title=”Premium” price_amount=”$250″ css_animation=”zoomIn” btnlink=”url:%23||”]

  • 2 Hosting Accounts
  • 10 FREE Users
  • 600GB Monthly Bandwidth
  • Complete Analytics
  • Unlimited Databses

[/section_price][/section_prices][/vc_column][/vc_row][vc_row disable_element=”yes” panchor=”anchor-effect” gradient_colors=”%5B%7B%7D%5D” icon_pixstrokegap=”icon icon-Umbrella” css=”.vc_custom_1503446632706{padding-top: 30px !important;padding-bottom: 80px !important;}” el_id=”reviews-section”][vc_column][box_title title=”What clients say”][/box_title][section_reviews reviews_per_page=”2″ disable_carousel=”1″ autoplay=”0″][section_review image=”229″ title=”James H. ken ” position=”Creative Inc.”]Lorem ipsum dolor sit amet consecteur adipis cing elit sed eiusmod tempor ncidue labore etor dolore magna aliqua. Enim ad minim veniam qua nostrud exercitat ullamco laborisnisi ut aliquip exea commodo.[/section_review][section_review image=”375″ title=”James” position=”Creative Inc.”]Lorem ipsum dolor sit amet consecteur adipis cing elit sed eiusmod tempor ncidue labore etor dolore magna aliqua. Enim ad minim veniam qua nostrud exercitat ullamco laborisnisi ut aliquip exea commodo.[/section_review][section_review image=”376″ title=”Sophia ” position=”Creative Inc.”]Lorem ipsum dolor sit amet consecteur adipis cing elit sed eiusmod tempor ncidue labore etor dolore magna aliqua. Enim ad minim veniam qua nostrud exercitat ullamco laborisnisi ut aliquip exea commodo.[/section_review][/section_reviews][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image=”764″ img_size=”full” alignment=”center” css=”.vc_custom_1477054672207{margin-bottom: -40px !important;}”][/vc_column][/vc_row]